followers
views every 90 days
interactionsviews for brands in 2026
I travel the world looking for what nobody else does: I bought a piece of land in Scotland to become a Lord, slept in a cube hotel by the highway and lived in a Tesla to save on lodging.
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I get into situations nobody else dares to: I went looking for a girlfriend by putting up posters on the street and lived hidden at my workplace, until a former president of Argentina, Macri, showed up for a beer.
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I build things that shouldn't work, and they do: a house towed by a bike, the Bicicasa, or a cardboard box with wheels and an engine. Then the Bicicasa goes up against a camper van.
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Zero ads
+35M views for brands in 2026
Sponsored by 
Jul 2026
1,733,726views
Sponsored by 
Aug 2026
684,438views
Sponsored by 
May 2026
501,564views
Sponsored by DivSubDec 2025
1,919,246views
Sponsored by Crecimiento BuildNov 2025
1,020,302views
Sponsored by Oct 2025
11,041,783views
Sponsored by 
Sep 2025
580,802views
Sponsored by Hotel InboxAug 2025
6,794,427views
Sponsored by ViatikDec 2025
832,532views
The Spanish beer brought its brand and products (and even a bar) to run an activation at my party, an event that brings together content creators, entrepreneurs, and event and marketing producers.
EGA wanted me to show what it's like to ride one of their overnight buses between Brazil and Uruguay, in a video posted ONLY on their Instagram account.
Views ×20 to ×40
Interactions ×80 to ×200
(videos posted only on the brands' own accounts)
Drag to spin it. Tap a video to watch it with sound.
Last 90 days, across all my accounts
Content
21,023,116
views
Audience
Countries
10M people watch me every 90 days
Argentina1 in 9 Argentinians5M11% of the population50% of my audience
Uruguayalmost half the country1.5M44% of the population15% of my audience
Chile1 in 20 Chileans1M5% of the population10% of my audience
Mexico1 in 130 Mexicans1M1% of the population10% of my audienceWhat people say about me
So young, with such a bright future! Media Wonderkid! 💪
This man is blessed by the Instagram and TikTok algorithm 🖤❤️ 2
Skip rate on this reel 26.7%
You're a beast
Hardly anyone gets retention this high
booooooo
you're a total LEGEEEEND
you killed it
it looks amazing
I started creating content under my own personal brand in 2023, when the very first video I posted got 15 million views. Today my own profiles add up to half a million followers across Instagram, TikTok, Facebook and YouTube, and more than 200 million people have seen my content... from only ~50 videos. I currently average around a million views per video, and HypeAuditor ranks me among the top Uruguayan creators on TikTok.
Beyond my own accounts, I've managed communities totaling 70 million followers and reached over 1 billion views with content I created. I've worked with figures like Germán Garmendia, the most recognized Latin creator in the world, and as a creative strategist for brands across LATAM, Europe and the US: from the startup Viatik, where in 6 months as in-house content creator I drove over 9 million views and the highest ad ROI in its history, to SIDN, Spain's leading marketing and creative strategy agency, with global clients like Coca-Cola, McDonald's, Santander, Cabify and Acciona.
Young man builds a wooden house to tow with his bike, and it goes viral
He put up a poster on the street looking for a girlfriend and went viral: “I speak six languages and none of them is lying”
Canal 26Tomi Salerti, cardboard collector in Europe: “Working 8 hours a day I can pay for everything I need and still have money left at the end of the month”
VIDEO | Young man builds his own camper and the result goes viral
Aweno TVMeet Tomás Salerti and his Bicicasa
laSextaUruguayan puts up posters on the street looking for a girlfriend: “I speak six languages, none of them lies”I mix humor, storytelling and real situations to connect with global audiences, especially in travel and tourism, unusual experiences and builds, and tech.
I make original, high-quality content that hooks viewers and goes viral organically. A gripping storytelling style, witty and conceptually absurd humor, and an authentic, almost innocent persona are my trademarks as a creator.
I'm Uruguayan, Argentinian and Brazilian, I'm 27, and I usually live between Montevideo, Buenos Aires and Barcelona. I travel constantly. I'm also a creative developer and marketer, and I've worked for startups across LATAM and the US.
Meet Tomás the creative strategist
